IDEAL
DESIGN
IDEAL
DESIGN
Heritage-inspired design

The building is directly connected to Al Jaddaf Metro Station via a dedicated pedestrian bridge, encouraging the use of public transport, reducing congestion and lowering carbon emissions.

The name ‘Al Shera’a’ (Arabic for ‘sail’) symbolises movement, progress and openness, reflecting DEWA’s commitment to innovation and sustainability. The interior design is inspired by traditional Emirati houses, presenting an architectural model that blends authenticity with innovation in a contemporary style.

Al Shera’a comprises 19 floors in addition to the ground floor and a basement and has a built-up area of more than two million square feet. It was designed to achieve LEED Platinum certification (Leadership in Energy and Environmental Design) and WELL Gold certification, the leading global standard for healthy and people-centric buildings. The building presents a global model for future buildings that combine AI, resource efficiency, sustainability and quality of life.

The Team

Meet the experts behind our logistics success

Noah Bennett

Logistics Manager

Emma Lawson

Chain Specialist

Ethan Reyes

Freight Coordinator

Olivia Turner

Operations Manager